Off Topic: ULTA Beauty Moms Day?

So this post is a little off topic, but it’s Saturday and I feel compelled to discuss this.

First, an ULTA Beauty store just opened up here in Flowood, MS a few months ago. I first had the opportunity to visit a couple of days after my birthday earlier this month. I had some birthday money burning a hole in my pocket and I was dying to see what all the fuss was about. Let’s just say that I have a new favorite store. They have ever hair, face, nail, scent and body product on the planet practically and many things I have never heard about.

ulta-logoNow most of you know that I have two daughters, one is 4 and the other will be 5 months tomorrow. So with a 5 month old, a 4 year old, a business and household to run, I don’t have a lot of time to get all primped up. Seriously I am at home the majority of the time. So I decided that it was time to get some advice about my skin and update my makeup. I won’t even tell you how old my makeup is and honestly, I never liked it anyway. I hate makeup that looks caked on, turns your face orange, or doesn’t cover enough flaws (not the I have any) and I can never find the right products. Therefore I don’t wear makeup often unless we’re going out on the town…which is never…or I have business to do which mostly doesn’t apply since I work virtually.

So moving on. I just found out today that ULTA Beauty has a College Day the 1st of each month where they give exclusive offers to college students. How great is that!? Only one problem…I’m not a college student. :(

So therefore here is what I propose to ULTA: We NEED a Mom’s Day at ULTA. Now I realize that college students are understandably a pretty big market for ULTA. But we moms need to look gorgeous, too, and unfortunately for us we tend to take care of everyone else first, leaving little or no time for ourselves. But when we find something that makes us feel beautiful or great…a piece of clothing, a new purse, a new scent, or even a fantabulous store like ULTA, then we wear it, carry it, and shop it into the ground. Case in point: I have worn the makeup I bought from ULTA every single day since I bought it two weeks ago! Why? Because I look better and feel better and I actually like it. Now I don’t get all dolled up just to run down to Target, but I do put on my foundation and lip gloss at the very least. Don’t you hear the song in your head right now…”I feel pretty, oh so pretty…”

So I guess what I’m trying to say is that because I wear my new products from ULTA daily, as opposed to maybe once every two weeks, I’ll be in need of replacements more frequently. But as I mentioned before, we moms take care of everyone else first and of course we have to budget as well. We have to feed our families, pay the bills, pay for preschool or daycare, buy school clothes and supplies…and the list goes on. So who better to give exclusive offers to than moms so we can frequent your store more often and continue to look great and feel better about ourselves? After all, a happy and content mom equals a happy and content family! :)

I’m sure there are many other mom’s who would LOVE a Mom’s Day at ULTA. Just think of all the moms piling into your store, say on a Tuesday morning, after dropping the kids off at school! Hint, hint!