Wrangle Your Creativity With Wordle

You may have heard of Wordle before now, but if you haven’t it is a MUST for your business. What is Wordle? Well here’s a little blurb straight from their site:

wordle-logo

Wordle is a toy for generating “word clouds” from text that you provide. The clouds give greater prominence to words that appear more frequently in the source text. You can tweak your clouds with different fonts, layouts, and color schemes. The images you create with Wordle are yours to use however you like. You can print them out, or save them to the Wordle gallery to share with your friends.

So how can Wordle help your business? For starters, it can help you identify the frequency of words that appear in your marketing materials such as brochures, flyers, websites, or any other advertising material you currently have, or more importantly…plan to have. You can take things even further by using Wordle to analyze your business plan or mission statement. By doing this you can visually see the prominent keywords that reflect your business message…and what kind of image you’re portraying to your clients or potential customers. Heck, you could even use it to create a graphical representation of your products, services, or business values to use in your marketing materials.

You may be wondering why you wouldn’t just use a free keyword density tools to analyze your website pages for frequently used words. First, you only get a list of words – they’re not visual like Wordle. Second, you also have to typically enter a URL to get that information which doesn’t do you any good for all your off-line copy, while Wordle on the other hand allows you to enter text, a URL, or del.icio.user name to create a cloud. Last, but not least, you certainly won’t have as much fun as you would with Wordle.

What can you do with Wordle?

How do I use Wordle? Besides using it in many of the examples mentioned earlier, I also use it to brainstorm. When I’m working on a new tagline for a client or strategizing a new marketing campaign for them, I love to use Wordle. And I actually use it in conjunction with the Visual Thesaurus. These tools allow me to visualize my thoughts and notes, as well as to get better results by tweaking here and there.

I have to admit that I get a little caught up with Wordle, but it sure is fun and actually feels more like playing than work…which I don’t get to do much of these days unless it’s Duck, Duck, Goose with my 4 year old or peek-a-boo with my 10 month old.

I created a couple of “Signature Wordles” based on my Design and Marketing websites. I think Signature Worx is represented quite well as a Wordle. Take a look at the finished products [hint: you can click on the images to enlarge them]:

Signature Worx Designs Wordle
Signature Worx Designs Wordle
Signature Worx Marketing Wordle
Signature Worx Web Design & Marketing Wordle

Have you used Wordle yet? How do you use it in your business?

January Signature Specials – Its a Signature Celebration! Plus BOGO Sale

Signature Specials Newsletter sampleHappy New Year! This month is our anniversary and to celebrate we have several special offers to help you get your business identity, branding, and all those time consuming tasks off your plate for a great start to 2010.

What’s included in this month’s Signature Specials?

Check out the full version of this newsletter online, complete with promotional codes and active links today!

Better yet, subscribe to our Signature Specials newsletter here.

Over 470+ FREE Personal Growth & Business Building Gifts Available for Instant Download

Anyone who knows me knows that I am extremely selective when it comes to promoting or even recommending products, services, or events. I don’t just trust anyone, and I certainly don’t promote lackluster happenings without first hand experience and knowledge. So today, I wanted to let you know about a really great opportunity that won’t cost you a dime…or even a penny for that matter.

If you’re tired of spending money on self help ebooks, video training courses, or Internet marketing products available online, then this IS your chance to download hundreds of gifts absolutely FREE.

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Self Improvement 4 will be open only for a VERY LIMITED TIME – until January 19th 2010. When you go there you’ll find a multitude of products – all FREE – provided by Self Improvement and Internet Marketing experts from all over the world. Here is just a small sample of what you will find:

Get all of these and 100’s more here: Self Improvement Gifts and the best part is that you can download all of these products TODAY. I’ve already downloaded some pretty amazing ebooks on things like WordPress, Twitter, and Internet Marketing…things that I use and work with everyday. I’m a junkie when it comes to knowledge and I like to keep up with all the latest and greatest tips and techniques. I’ve also found many other great topics that sparked an interest in me that I can’t wait to read.

The organizers of the event are Stephanie Mulac, Rodger Hyatt and Gary Simpson.

Just briefly, this is Stephanie’s 4th Self Improvement Giveaway. Stephanie started this style of event in 2006. It’s in the form of a “Giveaway” which is sort of like a giant electronic trade fair where 100’s of experts offer their products free to the public.

Because it has become so popular, this year Stephanie has enlisted the services of Rodger Hyatt, a very experienced internet marketer, and Gary Simpson who has a copyrighting and self improvement background of some 20 years.

You only have to walk into any book store in any country to see how popular the subjects of self improvement, self awareness and personal development are. It’s a multi-billion dollar industry churning out hundreds of new books, audios, CD’s and other paraphernalia every year.

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